Month: February 2017

Web to Print software providers can vouch for this statement: “We are thinking of upgrading from our current solution “Y” which we are endlessly frustrated with.” Frustration is normal when dealing with enterprise business software. You seldom know any print business that isn’t at least mildly frustrated with how their print software works or doesn’t…

When Sales Isn’t Involved, Web-to-Print Projects Fail The sales role in every organization is the one that has the clearest accountability. You generate revenue, you keep your job, you generate a lot of revenue, you give yourself a raise. The setup of the sales function actually makes both the company and the sales person value…